Communications & Cross Cultural Liaison.
Commencing with the ’90, SBCI has amassed a record in successfully positioning challenging topics in media, public administration and public awareness in diverse international markets. This extents from strategic communications for national and multi-national institutions to conveying highly complex issues in professional sports and defense and security matters.As a result, there exists a key engagement network in three global regions, ranging from media, through business, politics, sports, IOs/NGOs and defence, available to support the communications needs of both corporate and public clients. This background provides for a unique combination of competencies and personal connections to support clients with their communications in the core markets of Germany and Qatar, on the traditional, as well as on digital platforms and in social media.
Strategic Brand & Corporate Communications
Strategic Brand & Corporate Communications. In an ever changing environment, strongly shaped by external factors and digital media, corporate communications do have a decisive impact...
Media Strategy,
Public Relations,
Policy & Advocacy.
Media Strategy, Public Relations, Policy & Advocacy. Designed to drive overall awareness, identification and shaping of positive image of companies, federations, semi-governmental and public institutions....
Cross-cultural Business Communication for SMEs
Cross-cultural Business Communication for SMEs. Business culture and processes differ significantly between the North-Western hemisphere and the Muslim-Arab regions. Social norms, identity and culture do...
E-Business via Digital Communication
E-Business via Digital Communication. Development of culture-sensitive, multi-level online strategies in digital communication for SMEs Customer Relationship Management - digital engagement approaches and processes to...